Find the future me: Our future selves are strangers to us. Build empathy for the future

Able to use the Social Technological Economical Environment and Political (STEEP) framework as a valuable tool for building scenarios.

Distinguish between trends, emerging issues, and stabilities. Trends: Identify factors in your business environment that will continue irrespective of other key variables (pre-determined elements). Emerging Issues: Identify factors in your peripheral environment that can introduce disruptive changes and uncertainty into a situation by either increasing, decreasing, appearing or disappearing (critical uncertainties) 

Map the critical uncertainties and the predetermined elements together to identify the underlying drivers of change

Able to explore unexpected possibilities and discover non obvious connections amongst distinct drivers of change and articulate emerging possibilities across multiple domains

Use the iceberg analysis tool to establish connects between the "drivers of change"  and possible  "shifts" in value system of the society

Identify and map the first, second and third order consequences that are most likely to emerge from the "Drivers of change" and how in turn they might catalyze the "shift in value" in future scenarios - and their possible impact on our business idea

Personalizing the future - able to imagine what routine life might look like in the future and identify the "points of intersection" between routine life and the business idea. 

Identify and Articulate our business idea in terms of value we create today for our customers and explore how these value offerings will need to change to fit better into the shifting value system

Able to draft and headline the future: Capture the essence of a future - story in order to experience, almost first hand, what it will be like to live in the future